The Pride ReportSpring 2026

The Pride
Report

A snapshot of the Americans taking the Expatsi quiz who are looking for LGBTQ+ community or who flag LGBTQ+ rights as something they need in a new country — who they are, why they're leaving, and what they want.

Source Expatsi move-abroad quiz Window Oct 2025 – Jun 2026 Base 64,604 unique quiz takers
The headline
37.3%
of everyone who takes the quiz is looking for LGBTQ+ community or names LGBTQ+ rights as a need — 24,071 people. More than 1 in 3.
Broader values lens
55%
also counting those who pick "LGBTQ+ rights & acceptance" as a core social value (35,552).
Every single month
≥31%
the share has never fallen below ~1 in 3 in any month since launch (range 31–43%) — structural demand, not a blip.
01

How big the audience is

Three quiz questions carry an LGBTQ+ signal: communities sought (q19, "LGBTQ+"), special considerations (q20, "LGBTQ+ rights"), and social values (q18, "LGBTQ+ rights & acceptance"). The client's snapshot is q19 or q20.

share of all 64,604 takers
02

They're not leaving for adventure — they're leaving for rights and safety

Reasons for wanting to leave (multi-select). The bar is the segment's share; the tick mark is the all-takers baseline; the chip is the index (segment ÷ everyone).

segment % all-takers baseline 1.20over-indexes 0.80under-indexes

"Political climate" leads at 84% and "personal liberties" over-indexes hardest (1.26×). The only things they under-index on: adventure, saving money, and "other."

03

A younger, lighter-budget movement

Age skews well under 35; older cohorts under-index sharply. Party size tilts toward solos and extended groups, away from families with young kids.

$1,250

median monthly living budget (vs $1,400 for all takers) — and $1,550 housing vs $1,650. Consistent with the younger skew.

1.44×

the under-25 over-index, with 25–34 at 1.31×. The mirror image is just as striking: 65+ shows up at barely half its expected rate (0.57×).

Party size

Three audiences inside the 24,071

Core seekers · 14,907
62%

of the segment wants both community and rights. The youngest (38% under 35), most urgent (10.5% ASAP) and most political (85%) group.

Protection-first · 7,052
29%

want rights without seeking the community — just as political (86%) but far more family-heavy (25% are families vs 17% of the core). Reads as parents and allies securing protections.

Community-first · 2,112
9%

want the community but don't flag rights as a need. The oldest slice (31% are 55+) and least political (72%) — finding their people, often in retirement.

04

They have the urgency — not the wealth

Self-reported visa eligibility, segment vs everyone else. Every wealth-based pathway under-indexes; every youth and skill pathway over-indexes.

segment % everyone-else baseline (non-segment)

Their exit routes run through working-holiday visas, classrooms, skills and laptops — not golden visas. Under-30 eligibility indexes 1.96×, student 1.73×; passive income 0.68× and investment money 0.72×.

05

An intersectional values profile

What else this segment selects. It isn't single-issue: women's rights, DEI, free speech, abortion access and stable democracy all rank near the top. A "values migration," not just a Pride one.

Social values (q18) · % of segment

Other considerations (q20) · % of segment

The cleanest differentiator in the dataset
63.6%

want universal free healthcare — vs 41.3% of everyone else (1.54×). Every private-leaning option under-indexes (~0.5×). Single-select question, so no selection-breadth bias.

Measured against everyone else
3.1×

as likely to also seek BIPOC community — plus 3.3× Muslim, 2.4× Jewish, 2.4× atheist/agnostic, 2.2× vegetarian/vegan. Christian communities under-index at 0.63×.

Communities also sought (q19) — segment vs everyone else

When they plan to move (q2) — vs all takers

06

News spikes pull in proportionally more LGBTQ+ people

Segment share of monthly quiz volume. It runs ~31–38% most months, then jumps to 42.9% in January 2026 — the month of the largest national news-driven traffic surge.

* partial months — Oct '25 is the launch ramp (137 takers); Jun '26 is month-to-date through Jun 9. Read the trend from Nov '25 onward. Bar heights scale from a 25% floor (not zero) so month-to-month differences are visible — the printed percentages are the real values.

January ran hot day after day — the segment was 48% of takers on Jan 7 and 54% on Jan 22.

Anatomy of a spike day — rights news flips the audience

Mar 10, 2026 · highest on record
63%

segment share — with Mar 9–11 all ≥47%. Coincides with the Supreme Court's shadow-docket order blocking California's transgender-student privacy protections. For three days, the quiz ran majority-LGBTQ+.

Jan 22, 2026
54%

second-highest share day, in the thick of January's policy news cycle. Days over 45% cluster tightly around rights-related news.

Feb 26 — the CNN day
22%

the biggest traffic day on record (3,251 responses) is the lowest segment share. General-media spikes dilute the segment; rights-news days concentrate it. A media-targeting insight in itself.

07

Where they want to go

Two signals: the regions they're open to (their own answers), and the specific countries the quiz matches them to.

Regions open to (q11) · raw answers, unaffected by scoring

Top recommended countries — segment (24,071) vs. all quiz-takers

% of the segmentall quiz-takers (baseline)chip = segment vs. everyone

Bars are each country's share of the segment's #1 quiz matches; the marker is that same share across all quiz-takers. The segment leans toward the most LGBTQ-friendly destinations — New Zealand (1.34×), Uruguay (1.15×), Belgium and Germany — and slightly away from Portugal. Philippines sits mid-list as a strong budget + English-speaking match for younger, lower-budget movers.

08

How the data was built

09

Key findings

The clearest signals in the data.